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Advertising & IMC : Principles and Practice by Moriarty, Sandra / Mitchell, Nancy D. et al

Material type: TextTextPublication details: PearsonEdition: TenthISBN:
  • 9789332574144
DDC classification:
  • 659.1
List(s) this item appears in: General MGt and other Dept. | General Department
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Holdings
Item type Current library Call number Status Date due Barcode
BK BK Department of General Management- Hetauda School of Management and Social Sciences 659.1 Mor 2017 (Browse shelf(Opens below)) Available 16033
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659.1 Chu 2016 Advertising: Theory and Practice 659.1 Gup 2016 Advertising Principles and Practice : With 17 Recent Indian Case Studies 659.1 Jef 2006 Advertising 659.1 Mor 2017 Advertising & IMC : Principles and Practice

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